Vogue at ARAINNA bought a brand new model ambassador in Mumbai-based famend mannequin Bhavna Panday, who has been introduced onboard to showcase the attractive outfits manufactured and bought by one of many upcoming vogue manufacturers within the nation. The affiliation is anticipated so as to add a brand new taste of favor to Arainna, which is already being hailed as path-breakers within the discipline of ready-to-wear apparels meant for girls of various age-groups.
Since we’re already making inroads into the markets in North America, Canada and Mexico, via Amazon, it was excessive time that we began working with somebody who wasn’t only a well-known mannequin, however might additionally carry our outfits with the identical magnificence that we need. We’re completely happy to enroll Ms. Bhavna Panday as our model ambassador and assured that she is going to push our manufacturers to larger heights within the worldwide & home markets.”
Speaking about being made Arainna’s model ambassador, Bhavna says, “As a mannequin, it’s my job to reinforce the product for which I’ve been signed up. Nonetheless, trying on the stunning designs and marvelous manufacturing high quality of their outfits, my work was cut-out for me. Attending to put on such wonderful clothes, made in essentially the most fashionable model, is a privilege for me. I’m trying ahead to including to the model worth of Arainna considerably.”
Arainna is India’s upcoming ethnic and western-wear model for girls between the age-group of 16 to 45. It celebrated its second anniversary on November 30, 2021 and is at present touted as a model that sells distinctive clothes at inexpensive costs. To beat the stumbling block of pandemic, the model targeted on its on-line presence with a devoted e-commerce retailer in addition to promoting on multi-brand platforms like Amazon. Right now, Arainna’s merchandise are bought throughout e-commerce platforms like www.arainna.co.in, amazon.in, amazon.com, amazon.ca, amazon.mx, LBB vogue and Flipkart. This helped Arainna faucet into India’s booming e-commerce market however that’s not the place this story ends.
After finishing one 12 months of dressing up the widespread Indian lady in vogue that’s fluid in its function, Isha determined to have a good time the private achievement of standing tall on the model’s first birthday, by getting into into unknown waters, within the type of promoting in worldwide markets. Although they’d overcome the most important problem of making an area of their prospects’ hearts at house, Coronavirus and ensuing lockdowns made issues tough to navigate. Nonetheless, turning the adversity into a chance, the model shifted its focus to on-line shops and, thus, was capable of seize vital house within the prospects’ minds. Their on-line presence additionally extends to social media platforms like Fb and Instagram, which has earned the manufacturers
Their power lies in fixing Indian lady’s greatest fear – what do I put on at present? Their designs are appropriate to be worn each day in addition to on particular events. Be it tops, shirts, clothes or kurtis, Arainna’s garments are supposed to make you look sensible, curious, passionate and on-the-move at all times! The model even launched its vary of textile face masks to assist folks counter COVID-19 in model!
Isha, who’s upbeat about associating with Bhavna Panday as their model ambassador, says in her parting shot, “On-line buying has made it handy for girls in any nook of the world to order their favorite clothes with out worrying about how it’ll attain them. We’re going to develop to newer markets and with a model ambassador like Bhavna on our facet, this journey goes to be a breeze!”
